Partnership connects every bottle to local fundraising and community reinvestment

HypeRaise, the fundraising platform for teams, clubs, and schools, today announced a partnership with 10-K Thirst Quencher, naming HypeRaise as the official fundraising app of 10-K.
The partnership links product distribution with fundraising infrastructure, giving teams and organizations a faster way to launch campaigns and raise money.
HypeRaise QR codes will appear on all 10-K bottles, allowing consumers to access a dedicated partner page and book a fundraiser directly from their phone.
Turning Every Bottle Into a Fundraising Engine
The model removes the usual friction from fundraising.
No paper forms. No chasing people. No manual follow-ups.
Teams can:
Each QR scan drives users into a co-branded HypeRaise experience where they can get a campaign live in just a few steps.

A Built-In Give-Back Model
At the center of the partnership is a local reinvestment loop.
A percentage of proceeds from fundraisers started through the 10-K and HypeRaise QR code goes back into youth sports programs in the same communities where the product was purchased.
A bottle bought locally helps fund teams locally.
Regional Launch
10-K will be available across the Gulf South at Rouses Markets and Brothers Food Mart starting in early May 2026.
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About HypeRaise
HypeRaise is a fundraising platform built for teams, clubs, and schools that need to raise money without adding more work.
The platform removes the friction that slows down traditional fundraisers. No paper forms. No chasing parents. No manual follow-ups. Just a simple system that helps programs launch fast, reach more supporters, and collect funds in one place.
HypeRaise combines automated outreach, real-time tracking, and personalized campaign tools so every player, parent, and supporter knows exactly how to contribute and when.
Built on over 15 years of fundraising experience and trusted across hundreds of campaigns, HypeRaise is designed for how fundraising actually happens today. Mobile, fast, and driven by the people closest to the program.
From a single team to an entire athletic department, HypeRaise gives organizations the structure and support to raise more, with less effort.
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About 10-K Thirst Quencher
10-K Thirst Quencher is a clean-label sports drink built for real hydration and real effort. Made with real cane sugar, no artificial dyes, and no artificial sweeteners, 10-K focuses on what actually works, electrolytes that support hydration without unnecessary additives.
Born on sidelines, in dugouts, and under Friday night lights, 10-K is rooted in the everyday athlete. Not just the pros, but the runners, rec league players, coaches, and parents who show up and put in the work.
10-K is proudly made in Louisiana and is returning to stores with the same spirit it started with, Really Really Good Stuff.
HypeRaise gives coaches, boosters and parent volunteers the tools to run a centralized, transparent, and effective campaign.
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